Consumers Get Better Mosquito Protection, Thermacell Reaps Important Business Benefits Including Market Differentiation
Ayla Networks, a leading provider of Internet of Things (IoT) platform and solutions for consumer brands and service providers, today announced that its IoT software will power Thermacell’s first-of-its-kind LIV Smart Mosquito Repellent System.
Delivering on-demand, effective mosquito defense, the LIV system helps homeowners reclaim their patios and more from mosquitos. Multiple all-weather repellers installed throughout any outdoor space diffuse heat-activated repellent, creating large areas of protection. Connected to a “Smart Hub,” owners can use the LIV+ app to control and customize the system from their mobile devices or smart speakers.
“As our first solution that can be fully integrated into the home, we knew from day one we had to harness the full potential of IoT connectivity to deliver the ultimate in convenience and functionality,” said Adam Chojnacki, Thermacell’s vice president of innovation and GM of Installed Systems division. “We called on Ayla because of their deep IoT expertise in consumer products and speed-to-market capability. With Ayla’s platform in place, we can concentrate on what we do best: delivering reliable mosquito protection that millions of people have already come to rely on from us over the years.”
The Ayla platform enables Thermacell to enjoy a number of important business benefits, including:
“Thermacell’s LIV Smart IoT capabilities are made possible by our device management for diagnostic monitoring and over-the-air automation, and by our secure, scalable data pipeline and advanced analytic applications,” said Prashanth Shetty, vice president of marketing for Ayla Networks. “The overall benefits to Thermacell and to all the other consumer brands that work with us is that they can create differentiated products, sell more units, expand margins, reduce service costs and drive new revenue.”
The Thermacell LIV system, scheduled for availability in February 2022, can be preordered now from Thermacell.com
Vice President, Global Marketing
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